Writer to the World Tries a New Genre
One of the fallacies about writers is that we can only write well in a single style or genre.  This is promoted indirectly by employers who are looking for a certain type or writer, whether it be technical writer, public relations writer, marketing writer or proposal writer.  These [...]

Damages Brand, Undermines Credibility 
In a rare misstep, the Obama communications team declared open warfare with news giant Fox on October 11.  The move had little benefit for the White House and plenty of downside.
Calling the Fox network ” … either the research arm or communications arm of the Republican party,” may have some merit and [...]

Ask the Right Questions
One of the most frustrating parts of being a professional writer is that most believe the entirety of the profession is about words.  Worse yet, the stated requirements for many jobs are so basic that they do little or nothing to discern professionals from amateurs.  This article will help managers and hiring [...]

A Look at the Former Governor’s Options
Sarah Palin’s resignation speech unwittingly painted her into a corner that now threatens her future.  The former Alaska governor needs serious professional public relations advice whether she knows it or not.  She set a contextual expectation that’s almost impossible to meet.
Palin resigned with the stated aim to do more [...]

The Other Half of Communication 
A good communicator knows how to use silence at least as well as words.  Nondisclosure is truly an equal partner in communications, and when used well, remaining taciturn can communicate more than words.
Abraham Lincoln said, “Better to remain silent and be thought a fool than to speak out and remove all [...]

1,300 Word Defense, Complete with References
Fewer than 24 hours after the announcement that Sarah Palin will resign her position as Governor of Alaska, a press release issued by Palin’s lawyer threatened legal action against members of the media who “propagate defamatory material” about the former vice-presidential candidate.  Unfortunately, the release is highly suspect itself.
First, the [...]

Good PR Advise Could Have Averted the Matter
Speaker of the House Nancy Pelosi took a terrible PR gamble when she said the CIA had misinformed Congress about the use of torture techniques in 2002.  Not only was the gamble unnecessary and completely avoidable, the incident is a vivid demonstration of why PR professionals should know [...]